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Improved Land for Sale in Ashland, Oregon

100 Belle Fiore Ln, Ashland, OR 97520

$14,000,000
51.8 acres
Active sale
ago
Est $75,752/mo

Offered for sale for the first time ever, Belle Fiore Estate Winery is one of Oregon's most significant vineyard estates and event destinations--a premier 27,136-square-foot, two-story estate winery, tasting room, restaurant, production facility, and event pavilion situated on 51.82 acres in the heart of Ashland's wine country. With more than 37 irrigated acres of Oregon water rights, and an established vineyard planted with 14 grape varieties, Belle Fiore represents an extraordinary union of European architectural grandeur, commercial winemaking capability, hospitality, and wine-country beauty.

Completed in 2013 by Batzer Construction and designed by architect John Kvapil of DKA Architecture, the winery was conceived in the style of an Italian basilica, crowned by a commanding four-story bell tower that complements the nearby Belle Fiore Château. Built to endure for generations, the exterior features multicolored decorative stucco accented by full-height brick pilasters, rustic split-block detailing, and elegant stonework throughout.

The winery's power system is grid-tied but also boasts an elaborate 500 solar power array and a 200 KWH backup battery system, which offsets the commercial power bill dramatically and assures a constant power source at a fraction of the commercial grid tied rate. Additionally, the winery features a 5 hydron unit ground source heating and cooling system, powered by miles of buried copper piping trenched in the earth, a constant efficient source of heating and cooling energy.

Surrounding the Wine Pavilion, manicured lawns and extensive perennial landscaping provide year-round beauty, while a fountain patio creates an elegant setting for outdoor tastings. A secluded private grotto and beautifully landscaped grounds further enhance the sense of arrival and establish Belle Fiore as a destination of remarkable character and distinction.

Inside, soaring 40-foot cathedral ceilings create an immediate sense of grandeur. A magnificent staircase, ornate railings, and custom chandeliers introduce interiors designed on an impressive scale for wine tasting, dining, entertainment, and special events. Multiple tasting spaces are found throughout the winery, while the main tasting room connects to an intimate ceremonial barrel room created for private dinners and exclusive gatherings.

The winery's commercial production wing offers substantial infrastructure for large-scale operations. A 10,000-square-foot tank room provides capacity to produce up to 20,000 cases annually, complemented by eight barrel-storage bays and two 22-foot-high refrigerated barrel rooms capable of storing approximately 600 barrels. Extensive refrigerated wine and case-storage areas provide capacity for as many as 20,000+ cases of bottled wine. Supporting production spaces include a laboratory, winemaker offices, soaring ceilings, extensive operational infrastructure, and an expansive 10,000-square-foot covered crush pad. A private winemaker's apartment is also incorporated within the facility.

The upper level encompasses the winery's principal hospitality spaces and is accessible by two grand staircases or elevator. A central corridor overlooking the production floor leads to an Italian-style wine bar and adjoining outdoor terrace. The wine bar accommodates approximately 40 guests and features live music several nights a week, while the terrace seats approximately 50 and commands panoramic views across the vineyards, valley, and surrounding mountains. Fire pits and umbrellas create an inviting environment for year-round enjoyment.

The adjoining Numinos Room serves as an elegant ballroom and flexible event venue accommodating up to 140 guests, with partition options allowing the space to be tailored for smaller and more intimate gatherings. The adjacent Calypso Room offers additional versatility as a private boardroom or bridal suite.

A full-service restaurant is supported by an approximately 1,500-square-foot commercial kitchen equipped with ovens, grills, preparation stations, walk-in refrigeration, and ample storage. Together with the winery's expansive terraces and outdoor dining areas overlooking the vineyard and valley, these facilities create an exceptional setting for dining, hospitality, weddings, corporate retreats, and private celebrations.

Offices dedicated to winery operations, event management, and wine club administration are located within the four-story bell tower. At its highest level, a private viewing room offers sweeping vistas encompassing Ashland's mountains, Pompadour Butte, Pilot Rock, and the surrounding wine-country landscape.

To the east, an extraordinary 15,000-square-foot outdoor plaza further expands the estate's hospitality and event capabilities. A red clay tile-roofed pergola anchors this open-air venue, which accommodates up to 150 guests for dining, live entertainment, weddings, and special events while overlooking the estate vineyards.

Welcoming more than 50,000 visitors annually, Belle Fiore has become a recognized destination for wine tourism, dining, weddings, corporate retreats, private events, and live entertainment. Its established vineyard, significant irrigated acreage, sophisticated hospitality infrastructure, extensive commercial production capabilities, and substantial potential for continued growth distinguish it as a rare offering within the Pacific Northwest wine industry.

Belle Fiore Estate Winery represents a remarkable opportunity to acquire one of Southern Oregon's most distinctive and celebrated winery estates--a property where Italian-inspired architectural elegance, established viticulture, modern winemaking capabilities, destination hospitality, and panoramic natural beauty converge on an extraordinary scale.

Business assets and inventory are available, subject to applicable licensing and regulatory requirements. Approximately 16,000 cases and 400 barrels of wine inventory associated with the business. Any transfer of wine inventory will be handled separately from the real estate escrow and facilitated by the parties' legal and licensing advisors, subject to all applicable OLCC/TTB requirements.

27,136
Sq feet
2
Full baths
9
1/2 baths
2014
Built

Location

Street address
100 Belle Fiore Ln
Zip code
97520
Community
South East Ashland Hills
School district
Check with district
Elevation
2,000 feet
Coordinates
42.1958, -122.6409

Directions

Take Dead Indian Memorial Rd to 100 Belle Fiore Lane. No drive-bys. Access is gated.

Property details

Acreage
51.82 acres
Zoning
EFU / RR-5
Access
Private road
Builder
Batzer Construction
Showing
Appointment only
Posted

Property taxes

2025
$50,663

Parcels

  • 10631602

Legal description

Details and features

Lot

View
City, Farm, Mountain, Scenic
Features
Crops, Garden, Gate, Lawn, Sprinkler System

Exterior

Parking Spaces
80
Parking
Driveway, Garage, Parking Lot, RV Parking
Features
Balcony, Barn, Deck, Farm Equipment, Outbuilding, Patio, Porch, RV/Boat Storage, Shed, Workshop

Structure

Style
Mediterranean
Heating
Electric, Forced Air, Geothermal
Cooling
Central Air, Geothermal
Materials
Block, Masonry, Stone, Stucco
Roof
Metal, Tile

Interior

Flooring
Carpet, Concrete, Granite, Stone, Tile
Features
Elevator, Furnished, Security System, Vaulted Ceiling, Wired for Data

Listing history

DateEventPriceChangeSource
Sept 14, 2026New listing$14,000,000Listing agent
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This 51.82-acre property is located at 100 Belle Fiore Ln in Ashland, OR 97520. The property is available for sale, priced at $14,000,000. It has a 27,136 square foot structure built in 2014.

Checked 2 hours agoUpdated Source

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Property is listed by Hunter Blackwell, license #201252157 and Ryan Lamanna, license #201225576, both licensed real estate agents in the state of Oregon, agent brokerage Cascade Hasson Sotheby's International Realty

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